STUDIO
KEONG MAN
studio in my head, work in my hands. building keon-jō one idea at a time.
designer, maker, occasional engineer. keon-jō is a one-person practice for the art sculptures, furniture, and products i can't stop thinking about. abs plastic, carbon fibre, and engineering precision - applied to objects that have no good reason to exist, and every reason to be made.
| NAME | KEONG MAN |
| ALIAS | @ITS_KEONG |
| ROLE | FOUNDER · DESIGNER · MAKER |
| STUDIO | KEON-JŌ · ONE-PERSON |
| DISCIPLINE | INDUSTRIAL / PRODUCT / CONCEPTUAL |
| CONTACT | CONTACT@KEON-JO.COM |
QUICK-SCAN INDEX
PORTFOLIO
AA · ALEX ALBON
three sub-lines designed and art-directed end-to-end - from heritage staples to character drops - shipped as one batch and sold through. lifestyle, athletic, and a little playful.
| CLIENT | ALEX ALBON · #23 |
| SCOPE | APPAREL · FOOTWEAR · ACCESSORIES |
| SUB-LINES | 03 · AA ATHLETICS / AA23 / PETS |
| SKUS | 20+ ACROSS THE COLLECTION |
| SHIPPED | 2024 |
+ [ 0.3.A.1 ] 8 PCS EXPAND ↓
+ [ 0.3.A.2 ] 5 PCS EXPAND ↓
+ [ 0.3.A.3 ] 6 PCS EXPAND ↓
+ [ 0.3.A.4 ] 10 PCS EXPAND ↓
LEC · CHARLES LECLERC
a hoodie concept pitched to charles leclerc and team to launch alongside his ice-cream brand LEC - a single panel-broken silhouette with bubble-embroidered LEC mark at chest. cream/brown and cream/mustard. concept, not shipped.
+ [ 0.3.B.1 ] 4 PCS EXPAND ↓
+ [ 0.3.B.2 ] 5 PCS EXPAND ↓
+ [ 0.3.B.3 ] 3 PCS EXPAND ↓
+ [ 0.3.B.4 ] 1 PCS EXPAND ↓
C'EST NORMAL
design director for the scandinavian quiet-luxury label. refined the staple pieces - hoodies, tees, the everyday fabric program - and designed two new categories from the ground up: a low-profile sneaker family and the j82/j90 eyewear line.
+ [ 0.3.C.1 ] 10 PCS EXPAND ↓
+ [ 0.3.C.2 ] 14 PCS EXPAND ↓
+ [ 0.3.C.3 ] 6 PCS EXPAND ↓
LAWSON
a heritage-americana clothing identity for liam lawson - wordmark, lockup, palette, typography, and a small applications set across caps and hoodies. presented as a concept brand book.
| WORDMARK | LAWSON | PRIMARY · HEAVY CONDENSED |
| EST. LINE | EST. 2024 | STARS · BLUE · MONO |
| CATEGORY | GENERAL CLOTHING | SECONDARY · RED |
| CITY | LOS ANGELES, CALIFORNIA | TERTIARY · BLUE |
CAPTION · MONO 700 (JETBRAINS MONO)
+ [ 0.3.D.1 ] 04 PLATES EXPAND ↓
+ [ 0.3.D.2 ] 3 CAPS EXPAND ↓
+ [ 0.3.D.3 ] 3 PIECES EXPAND ↓
+ [ 0.3.D.4 ] 06 PAGES EXPAND ↓
LIBERTY WALK
a concept pitch for an action-figure-inspired apparel drop. blister-pack packaging, numbered editions of 100, presented as collectible product objects rather than clothing. monochrome render package, delivered as a deck.
+ [ 0.3.E.1 ] 5 FRAMES EXPAND ↓
+ [ 0.3.E.2 ] 4 NOTES EXPAND ↓
clothing presented as a collectible toy. each piece sealed in a custom blister pack, hung on a moveable rack like an in-store display. the apparel becomes the action figure - packaging is the surface the brand lives on.
clamshell blister-pack on stamped backing card. four front-card variants per drop, each numbered XX/100. the LW monogram lock-up, the wordmark stencil, and the manifesto line "imagine all the people living in peace" hold the front face.
100 units total per drop, split across four card variants - 25 each, or weighted. collectors chase the numbering. apparel becomes inventory in the figure-collector sense - once it’s opened, it’s yours; sealed, it appreciates.
pitched as a five-frame monochrome cgi deck - head-on, two angled three-quarters, one detail crop, one cover. enough to read the form and the system. colour and material follow on approval.
C'EST NORMAL × BERNICO
a formula-grade steering wheel adapted for the helm of a bernico flagship rib. forged carbon shell, alcantara + perforated leather grips, full digital dash, and a multi-channel rgb control surface. delivered in a c'est normal × bernico co-branded case.
| 01 | DISPLAY | DIGITAL DASH · C’EST NORMAL MARK |
| 02 | RGB | MULTI-CHANNEL STATUS · PROGRAMMABLE |
| 03 | SHELL | FORGED CARBON · GLOSS CLEARCOAT |
| 04 | GRIP | PERFORATED LEATHER + ALCANTARA |
| 05 | SHIFTER | PADDLE · ANODIZED ALUMINIUM |
| 06 | MOUNT | QR HUB · BOAT-SIDE COMPATIBLE |
+ [ 0.3.F.1 ] 4 PLATES EXPAND ↓
+ [ 0.3.F.2 ] 3 STUDIES EXPAND ↓
+ [ 0.3.F.3 ] 01 SHOT EXPAND ↓
WHERE TO FIND ME
| LATEST | CHAIR · FINAL |
| POSTED | 03 DAYS AGO |
| CADENCE | WEEKLY |
| CHANNEL | |
| HANDLE | @ITS_KEONG |
| FORMAT | STILLS · REELS |
| CADENCE | WEEKLY |
| UPDATED | 03 DAYS AGO |
| LATEST | CARBON LAYUP |
| POSTED | 01 DAY AGO |
| CADENCE | 2-3x WEEK |
| CHANNEL | TIKTOK |
| HANDLE | @ITS_KEONG |
| SUBJECT | STUDIO PROCESS |
| CADENCE | 2-3x WEEK |
| UPDATED | 01 DAY AGO |
| LATEST | KEON-JŌ · FOUNDED |
| POSTED | 02 WEEKS AGO |
| CADENCE | MONTHLY |
| CHANNEL | |
| SLUG | /IN/KEONG-MAN |
| SCOPE | CAREER · INDUSTRY |
| CONTENT | CV · CASE STUDIES |
| UPDATED | 02 WEEKS AGO |